Expanded Benefits for Guitar-Related Companies and Artists

GUITARpr is an efficient and effective, guitar-focused media and marketing platform. With our new Press Release Plus program, we create, produce and deliver marketable news and promotional messaging from guitar-related companies and artists. You get expanded benefits and we do all the heavy lifting.

We Create and Deliver Marketable News

GUITARpr benefits now include:

• Providing initial assessment and consultation at no additional cost.
• Developing original news and storylines, even when nothing seems new.
• Crafting your messaging and integrating it into relevant media and marketing vehicles.
• Utilizing our affordable Structured Service by quickly delivering your message to appropriate media outlets and markets at a fraction of the cost of larger agencies.
• Providing established third-party reach and credibility in the guitar universe since 2008.

Structured Press Release Plus Program

We offer our Structured Press Release Plus program for companies (Product/Service Release) as well as artists (Artist Release). USA-based, highly experienced in-house talent and market expertise is used to create, deliver, and follow-up with your releases and other marketing vehicles. You can count on the kind of personal service you’ll never get on any of the so-called self-serve platforms and at a cost much less than larger agencies.

Business Product/Service Release Deployment includes:

• Providing expert assessment and consultation as needed, by phone, Skype or Zoom.
• Writing and producing your press releases using best professional practices.
• Composing a creative, attention-getting primary image that is included in all media and emails.
• Hosting downloadable images/documents as needed. (example)
• Producing a downloadable release PDF for media and your own use. (example)
• Deploying on GUITARpr as a permanent shareable release. (example)
• Emailing your release to over 1000 guitar-related media outlets, dealers, distributors and industry people. (example)
• Jumpstarting each release through our own social media channels.
• Announcing your release through our own Guitar Business brand of editorial platforms.
• Utilizing paid social media advertising through our GUITARpr ad channel.
• Offering release follow-up as warranted.

Artist Release Deployment includes:

• Providing expert assessment and consultation as needed, by phone or Zoom.
• Writing and producing your press releases using best professional practices.
• Producing a downloadable release PDF for media and your own use. (example)
• Creating and hosting a complete downloadable images/documents package and/or EPK. (example)
• Deploying on GUITARpr as a permanent shareable Artist Release. (example)
• Emailing your release to over 1000 guitar and music-related media outlets and industry people. (example)
• Promoting each release through our own social media channels.
• Announcing your release through our own Guitar Business brand of editorial platforms.
• Utilizing paid social media advertising through our GUITARpr ad channel.
• Providing media communications and follow-up as warranted.