Market Messaging Matters
What people see and hear about your business or career determines what action they take (if any) on the path to becoming a customer or fan, whether first-time or repeat. We look at that process in general as Market Messaging. With it, there is always an absolute need for high quality, consistency, and effectiveness… pretty much in that order. At GUITARpr, that’s what we strive for.
Market Messaging Matters
What people see and hear about your business or career determines what action they take (if any) on the path to becoming a customer or fan, whether first-time or repeat. We look at that process in general as Market Messaging. With it, there is always an absolute need for high quality, consistency, and effectiveness… pretty much in that order. At GUITARpr, that’s what we strive for.
What We Produce
Every artist or company needs to create messaging of some kind or another. Whether it’s marketing, advertising, social or editorial — for external or internal use — we write it, produce it and get it out (wherever it needs to go). And while we’re at it, we always employ a highly customized version of The 3 C’s made semi-famous by GUITARpr founder, Jeffrey D Brown. They go something like this.
- Capture Attention
- Convey Message
- Compel Action
Seems simple, right? That’s why it’s so powerful. The more complicated it gets, the more difficult it is to implement. We like simple.
Other Applications
Messaging travels in different vehicles. While we are best known for our Press Release Services, we can generally use any of the most common vehicles and at times, we may even look for roads less traveled that can serve a unique purpose in connecting with potential revenue sources. Some of those more common vehicles may include:
- News (including press releases and editorial)
- Social Media
- Videos and Podcasting
- Print and Traditional
We utilize our many years of experience, knowledge, skill and talent to create and deliver market messaging on behalf of your guitar-related business or profession. We’d love to talk about it. Just contact us.
What We Produce
Every artist or company needs to create messaging of some kind or another. Whether it’s marketing, advertising, social or editorial — for external or internal use — we write it, produce it and get it out (wherever it needs to go). And while we’re at it, we always employ a highly customized version of The 3 C’s made semi-famous by GUITARpr founder, Jeffrey D Brown. They go something like this.
- Capture Attention
- Convey Message
- Compel Action
Seems simple, right? That’s why it’s so powerful. The more complicated it gets, the more difficult it is to implement. We like simple.
Other Applications
Messaging travels in different vehicles. While we are best known for our Press Release Services, we can generally use any of the most common vehicles and at times, we may even look for roads less traveled that can serve a unique purpose in connecting with potential revenue sources. Some of those more common vehicles may include:
- News (including press releases and editorial)
- Social Media
- Videos and Podcasting
- Print and Traditional
We utilize our many years of experience, knowledge, skill and talent to create and deliver market messaging on behalf of your guitar-related business or profession. We’d love to talk about it. Just contact us.